
The unique significance of Kumbaya is that in a predominantly agrarian region, where there have been no traditional marketable crafts, it makes machine-stitched ready-to-wear garments, home linen and accessories designed to market specifications and international trends. Located deep in the tribal drylands for the last fourteen years, Kumbaya has empowered women from one of the most deprived areas of the country by creating livelihoods through the dynamic skill of garment fabrication. Most of these tribal women had never stitched a garment before and had no options other than manual labour. Kumbaya is also hope for many differently-abled people, particularly women, whose inability to contribute manual labour in an agricultural area leads to their abandonment. Today over 500 women in 50 villages of Udainagar revenue circle and Bagli tehsil have learnt stitching. Kumbaya guarantees work and a market to producers for 300 days a year and makes a range of Indian and western casual wear, duvets, patchwork cushion covers, table and bed linen, curtains, wall hangings and different types of bags and rucksacks.

The unusual patchwork designs made by Kumbaya and the quality of stitching leave a strong brand imprint. The ever-growing demand from customers, retailers and exporters has ensured a steady rise in sales at 40% per annum over the last 3 years to reach Rs.32 lakhs in the last fiscal. Major support in marketing comes from Last Forest Enterprises in the Nilgiris where Kumbaya retails at 'TheGreenshop', their chain of stores in Ooty, Coonoor, Kothagiri and Mysore. Kumbaya is also available at Tribes India in Delhi and all the outlets of Trifed in major cities across India. In the near future it will be available at all Mother Earth stores in Bengaluru, Delhi, Kolkata and Mumbai as well. It will soon be registered as a separate company and will have an outlet for online marketing. The Kumbaya centres are supervised by a team of skilled and trained local people, who manage training, production, and accounts. SPS Core Team members Nivedita Banerji, Rajkumar Chawda, Pushpa Dabral and Anju Singh guide Kumbaya.